Managing an Airbnb might be rather tedious. There are tons of repetitive tasks that have to be performed, and it is crucial to maintain a high-quality of the service at all times. Airbnb management software helps a lot in this case, as it enables the hosts to both maximize their revenues and reduce the number of their daily tasks. For example, hostyapp.com has a variety of features, starting with automatic messages and ending with dynamic pricing.
Optimization of Business Processes and Time-Saving
Optimization of business processes is the main reason hosts choose to use Airbnb management software. Enabling the program to perform various actions instead of the host makes the enterprise significantly more efficient and stable. It also reduces the room for human error in relation to these regular activities.
A good example of how such software can optimize the enterprise is with its calendar synchronization feature. The program will automatically adjust the booking calendar on different platforms in accordance to the most recent interactions with the listing. It eliminates the scenario, in which the host forgets to update the schedule on different platforms. At the same time, it makes the process a lot more efficient, as the calendar is now updated instantly.
One of the most time-consuming tasks the owners have to perform relates to arranging additional services for the property. Of course, inviting a technician to fix a one-time problem would not be covered here, but it will surely help when ordering regular services. The best way to use this feature is to set up automatic tasks for cleaning workers. The program can do it every time the guest checks out so that the owner won’t have to arrange it manually.
Aside from the business becoming more optimized, all these features also provide the host with additional free time that was formerly spent on performing the mentioned tasks. On the one hand, this makes it possible for the owner to focus on improving other aspects of the business that cannot be automated. On the other hand, it is a viable option for turning the enterprise into a source of passive income.
Dynamic Pricing
Not all features of Airbnb management software are aimed at improving the business processes: some of them are designed to improve the performance of the enterprise. Dynamic pricing features were created to help the hosts with their financial strategies. Advanced programs offer two options to set up automatic pricing.
The first option is to manually configure a pricing strategy for the program to follow. It is especially relevant for locations, in which the business is seasonal. The owner would be able to set lower rates for the time periods of low demand and higher prices for the most active seasons.
The second available configuration makes the program analyze data of other Airbnbs in the area as well as the performance of your specific enterprise to develop an efficient strategy automatically. Such an approach would be extremely beneficial for aspiring entrepreneurs, as the data collected by the program will likely generate a more efficient strategy that they can personally come up with.
Utilizing these features will simplify the approach to setting rates as well as make the process more consistent. At the same time, it does not mean the host won’t be flexible in configuring the prices. The software allows them to manually tweak the rates at any point in time.
Analytics
Similar to collecting data from the other properties in the area, management software is capable of gathering information about the performance of their own Airbnb. Such programs will present all the required details in a comfortable form, enabling the business owner to analyze different aspects of their enterprise.
The programs can come up with various performance metrics that allow the host to adjust their strategy accordingly. It is especially useful for highlighting weak aspects of the business and improving them to reach the maximum possible quality. For example, in case the percentage of positive reviews drops, it is a sign for the manager to look into the matter and fix the possible issue.
Analytics can also highlight booking patterns for the vacation rental managers to follow. The program can present a lot more detailed information about the customers, enabling the business owners to define their target audience and focus on delivering a perfect service for that group. Lastly, the analytics can be used to predict the performance of the business in the future. As it bases the predictions on former data of the existing properties in the region, its demand, occupancy rate, and pricing predictions are rather accurate.
Hosting Quality Improvement
The software is also used for improving the overall quality of service. It makes the experience of the guests more predictable and increases the likelihood of them leaving positive reviews. The first feature that helps in this case is the automatic messaging system. The hosts can set up an automated reply that would be instantly sent to the guests who book the property. Such a message can contain all the basic information on how to reach the location and access the apartment as well as the rules for its visitors. Of course, it would still be possible to reply to the following guests’ messages manually.
The same applies for automatic review management. The guests will be pleased to receive positive reviews in no time. It will also increase the chance of them leaving positive ratings to the listing. There is also the Central Inbox feature that collects all the messages from all rental platforms, making it easier for the hosts to communicate with potential visitors. Decreasing the response time will logically improve the quality of provided experience.
