HomeTech PointBest Tips For TikTok...

Best Tips For TikTok Video Marketing 2021

Include the TikTok social network in your Social Media Plan. It is currently the short video channel with the most activity and influence on the young and proactive public on the Internet.

Discover the keys to creating videos, know the tricks of the algorithm, when to publish, frequency, how to use keywords, links, trends, how to create a community and promote participation in engagement groups for each topic, etc.

What is TikTok?

TikTok is very similar to Instagram. Instead of being a photo retouching social network, it is a short video editor of 15 and/or 60 seconds.

How to cut a video on TikTok

The duration of TikTok videos can be from 15 seconds to 1 minute and record at different speeds.

You can record videos directly from the Tik Tok App using pauses to record different moments. You can also upload videos from your mobile gallery pre-created in other video applications or create videos from images and photos and other videos recorded with the mobile, both in portrait and landscape format.

You can edit the videos. For example, if they are longer than one minute, select the fragment of the video you want to share.

You can also create a video with multiple images, edit and sync multiple videos.

To record, it is not necessary that you constantly press the record button, use the timer that appears in the right column and select the seconds to start recording.

The record button can be discontinuous. That is, you can record a stop fragment, record another stop fragment, and so on until you have finished composing your video. This is very useful for making video transitions.

There are many tools you can use to create a customized video for TikTok. I use FlexClip video maker a lot. This tool can create TikTok Videos and create any other type of videos like promo videos, Youtube Videos, movie trailers, etc.


It is important that in each video you publish, you use hashtags like on Instagram to position yourself in the App, and if someone searches for topics related to yours, they will find you.

It is always important in TikTok content to have a hashtag of your own or corporate theme, another of trends or challenge, and some of Geolocation.

It also helps the TikTok Algorithm know what topics you work on and show you to the public related to those topics.

Posts with hashtags can reach spectacular reach and go viral on TikTok.

There are TikTok accounts with videos with up to a million views, thanks to hashtags.

The ideal number of hashtags is between 5 and 7, do not include many more so that the algorithm does not penalize you.

As on Instagram, some influencers use them, but if you are not a celebrity, you better use them to have a greater reach.


You can personalize your videos with texts, stickers, gifts, Instagram “”stories”” style, and look for your own style, a Look & Field that makes users recognize your videos without seeing your username.

You can put texts on the video throughout the static video, or with measured time, edit the text, click on the text, and on the edit option, click to decide when you want each text to appear.

You can also use the text to indicate your brand, TikTok account, thematic keywords, and warning signs. You can make YES / NO queries, share comments from your followers, etc.

The TikTok video editor also has zoom, so if you want to use it while recording, you have to click the record button-up, and it will zoom in or out.

In TikTok, you can broadcast live when you exceed 1,000 followers.


You can make videos with other users. They are called DUOS. Even with users you know nothing about or have connected through the App, click on the DUO option when you have chosen a video of that person (users must have this option configured ).


The karaoke option is not known or not used by many people, but you can sing a fragment of a song as if it were karaoke. Click on music in the upper part, and then in the right column, you press the note’s icon with scissors. You can cut out the fragment you want to sing.


The best time to post is between 7 p.m. and 10 p.m., and it is also when the community is most active.

The thing is that TikTok sometimes changes when you publish your video, it spreads it and goes viral right away, and there are times that it can go viral for three days.

In the first minute of being public, more users from different digital tribes commented and shared it and more interaction with users with more active followers.


The publications can be saved in draft before publishing them, and then you can edit the text and hashtags whenever you want. It is important to erase everything accumulated and even use the option “Free up space” in the “Settings and privacy” area so that the App and the algorithm run much better and your videos have more reach.


As with any other algorithm of any other social network, the more you share on other social networks, the more reach the TikTok App will give you.

That means that as soon as you publish, you must share that video on other social networks. I recommend Pinterest, Facebook, and Twitter, since they are social networks with much dynamic traffic and can generate very effective feedback.


The PRO profiles of TikTok are free are the profiles of creators like those of Instagram. You can change to this option in “Settings”. This type of profile allows you to access the statistics of your account, know at what time your users connect, from which places they come, ages, topics, etc.

You can see which videos of yours have appeared in “For you” and refine your themes and video style proposals.


You must participate in the TikTok “Challenge.” It is essential to integrate into the community, the lifestyle, inputs, etc. Your followers understand that if you are on TikTok, you come to entertain in a fun way!

There are several daily challenges where you can create your own video, with the song or the hashtag of the challenge of the day, save it to use later, and save the songs that other users have shared to use them later in your videos.

In searches, they will show you the hashtags that are most active at the moment.

There are websites like Influencers Marketing Hub, where you will find a calculator that will tell you the approximate price of your content and more tips that are coming out daily.


In social networks, we know that the factor that generates the most return is perseverance, being at the right time.

Being consistent on TikTok means uploading at least one video a day and always trying to interact with the community.

The ideal is to create three correlative videos of the same theme a day. For example, create a series of videos of: “TIPS DE TIKTOK” explaining the step by step of creating Tiktok videos.

Ideally, make videos of 15 seconds each with a tip (leave 15 minutes of time when publishing the videos). Or a 60-second video with three tips.

You have to think that TikTok does not want to wait a long time to know what the video or your account is about, so it is essential to generate an image that immediately transmits that essence that makes you different and connects empathizes with your audience.

Social networks are communities of people who connect to entertain and get to know each other. They are spaces for relationships between like-minded people from the same area. It is like making groups in the schoolyard. You can be the leader.

Some people have that “showman” point that immediately connects with people and amass followers, but as we analyzed in the Influencers Masterclass, it has been shown that they do not “convert” so many clients. They only generate visualizations in more, that it is interesting to do Branding of brands and products, but it does not mean increased sales.

On the other hand, an account on TikTok with a community of about 500 followers can be much more “influencing” real since those who follow it will be interested in those accounts and content. These types of accounts cost much more to create.

In addition, it must be said that TikTok, to launch the market hires Celebrities to make videos, and thus it becomes “fashionable” to use that social network.

Although it is the only real opportunity to create valuable content on TikTok, at the moment, it is the only social network that has an organic reach, not a paid one, as if it has Instagram or Facebook, although it is not currently very successful, like all digital tools “burn” ” from non-professional use.

Check out: How to Get the Comic Filter on TikTok?

Most Popular

More from Author

How to make reels on Instagram?

If you are an Instagram user or want to become a...

How to Make Your Pre Roll Packaging Shine Out

Packaging is one of the main things that does play a...

Logo Maker Mod APK v42.51 (Premium Unlocked)

Logo Maker Mod APK is a mobile application that allows Android...

The Flexibility of Payday Loans Repayment Options

Are you in need of quick financial assistance but worried about...

Read Now

Solar Panels Costs vs Future Savings Calculation Software

Solar energy calculation requires an integrated approach. Several factors need to be taken into account when carrying out this operation: the size and orientation of the solar array, the efficiency of the equipment, and the amount of sunlight that the installation site will receive. It is possible...

Surfshark VPN: A Great Way to Protect Your Online Presence

VPNs can increase your online anonymity by routing your web traffic through an encrypted connection to a faraway server. However, this level of security can come at a cost – in the case of Surfshark VPN, in actual dollars and cents. The Surfshark VPN is our most...

The Fastest Way to Build Your Brand on Instagram in NZ

Instagram is a visual nature and engaged user base market platform for building and promoting your brand in New Zealand. With a solid presence on Instagram, you can showcase your products or services, engage with your followers and potential customers, and establish your brand as a leader in...

Where MOBA Games Fans Can Travel to This Spring

The competitive season will be very busy in 2023. Almost the entire year will be full of big events but spring stands out especially. With the arrival of the first heat, the first top-tier Dota 2 and League of Legends will be hosted. The MOBA game by Valve...

How to Make a Mobile Banking App and Succeed in the Fintech Sector

Mobile banking apps are becoming increasingly popular in recent years due to the steady and increasing demand for Neobanking solutions - which incorporate exclusively online mobile banking solutions to traditional, legacy banking. When seeking the answer to how to make a mobile banking app, fintech start-ups must...

How Does the Credit Card Work?

A credit card is a form of payment for services or products that has a predefined credit limit. Understand how it works. "Debit or on credit?" is one of the most frequent questions in commercial establishments in Brazil.  Even though it is so popular, the credit card can...

Do You Really Need a 4k Monitor To Edit 4k Videos?

It makes sense to acquire a larger display if you want more room to work on your computer. However, finding a solution is the issue. A safe bet resolution should be at the top of your list of features to review. Still, with me, let's proceed to the...

Apple MobileMe Review: Stay Connected Anywhere, Anytime.

Apple MobileMe is a subscription-based online service developed by Apple. It provided users with various online services such as email, online storage, and synchronization of contacts, calendars, bookmarks, and notes across multiple devices. MobileMe was first introduced in 2008 and discontinued in 2012, with its services replaced...

Text-To-Speech Technology: Benefits and Challenges

Text-To-Speech Technology is a powerful tool that has revolutionized the way we communicate and interact with technology. By converting text into speech, it has enabled us to access information faster and more effectively. TTS is used across a wide range of industries and for many different purposes. It...

Excellent mobile apps for editing women’s looks

Users of social networks believe that the current trend is naturalness without filters, but many of them continue to use photo editors. There are many girls for whom it is important to bring a perfect result in their next photo before sharing a new publication on their...

How Technology Has Integrated with the Gaming Industry

Advancement in technology is changing our daily lives in one way or another. We have become so dependent on technology so much today that we end up implementing technology in everything that we do. It makes our lives comfortable and improves them daily, as seen winced the...

The Top 12 Online Marketplaces in the USA

If you want to build your Ecommerce business in 2023, you must utilize online marketplaces. In the United States, retail e-commerce sales doubled from 2017 to 2022, increasing from $425 billion to more than $875 billion. This expansion of e-commerce has a direct effect on all types of...