Over the years, we have experienced a wide range of changes to SEO content. Thanks to daily changes in Google algorithm and search query behaviour, SEO content had to adapt to help companies improve search ranking through AI Writing Assistant.
For businesses or corporations today, regardless of their size, increasing content production and building strong backlinks is the order of the day. Like a business site or a Content Marketing Blog, every kind of content published over the internet needs an enormous amount of content. However, there are trends that businesses can keep their eyes on in the coming years as the future of SEO Content creation unfolds just because of AI Writing Assistant.
1. Natural Language PROCESSING (NLP)
NLP is one of the emerging trends in SEO content. It is a field in artificial intelligence which focuses on the relationship between computer systems and human language. Over the last few years, Google has expended enormous resources into aligning its search algorithm with NLP. Changes in search behaviour such as using voice rather than text indicate a shift in search behaviour. This led Google also to try to integrate Natural language processing into its algorithm.
2. The Answer Box
The answer box integrated into Google to provide a more direct response to Question-related is required to land the answer box slot will take a massive chunk of SEO Contents in the nearest future.
3. Increased Meta Description
For SEO experts, it is a widely known fact that it’s been a while since Google made an update to the size of text they allow in the meta description. Not long ago, Google increased the size of characters allowed in the meta description to 300. This change has brought significant changes to organic search ranking and conversion potential. Since it allows businesses to input more keywords and a possible call to action, it is a game-changer that provided excellent results. Considering how effective this change has been, it would not be far-fetched to anticipate another update in meta-description size in the future.
The market for AI-based applications is proliferating, including in the SEO category. More and more programs trying to automate writing content for websites are appearing.
Replacing copywriters with artificial intelligence? No. AI will not replace human copywriters. AI can prepare the primary form of the text, but it is a human who is necessary to prepare the final version.
People can make decisions based on data, are also flexible and ready to react on the spot. They understand the needs of users, the nuances and context of the speech, and it is contextual writing that a machine cannot do. So, human-AI collaboration? Yes, this is the AI Writing Assistant future of content writing.
There is a good chance that people have already read similar content when you publish new content. Therefore, why would they want to link to your article or even share it?
Only two out of ten people click through to the article after reading headlines. This means people feel your content doesn’t have some interest or is already aware of your content’s subject matter.
When someone visits a webpage, they want to read relevant content, and most importantly, from a brand POV, it should follow a narrative, sequence and keep the reader engaged.
Check out: Best SEO tools you should be using in 2021
Writing such content needs refined craftsmanship, which I think AI & machine learning can’t do now. Here are few many points:
- While the tools might generate some rough ideas, they’ll never be able to produce a finished narrative that fulfils the brand requirement.
- A tool will not be able to follow the brand’s natural tone of voice & personality. What best it’ll be able to do is craft sentences that’ll need manual interventions.
- We can expect it to suggest and automate relevant keyword placements in the content, but won’t it be just clickbait?
You will not be successful if you don’t write something new and unique. It is necessary for you to share your life experiences. You are unique. You will do much better if you can tie your experiences into your content.
A whole new format of SEO work has been on the doorstep for a long time now, and the requirements for SEO texts are changing dramatically. Staying at the senior level, not caring about today’s and tomorrow’s Web requirements, means becoming a punch card operator for the computer. Lonely, abandoned, unclaimed.
AI Writing Assistant and the future of SEO content writing will be closely tied to images, voice, and videos. Every time, users want to be able to acquire content in a much faster and more visual way. It will be extremely helpful to have blogs that can be listened to as a podcast to speed it up or have videos that summarize the main points of the topic. Having
user-friendly posts that include more than just text and enable them to acquire quality content in the shortest amount of time will be key to positioning well on the web.